Issued October 07, 2014
Ad Underscores Gardner's Harmful Record on Wages as SEIU Continues Efforts to Mobilize Colorado Latino Voters
WATCH AD HERE: http://seiu.me/trabajamos
WASHINGTON, DC - The Service Employees International Union (SEIU) continued to unfold its million-dollar Spanish-language paid media campaign against U.S. Rep. Cory Gardner (Colo.-4) Tuesday with a new television ad featuring local Latino constituents weighing in against the Republican candidate running for U.S. Senate.
The fourth Spanish-language ad in the series, "Trabajamos" ("We Work" in English), features Colorado Latinos speaking out against Gardner's opposition to Colorado's efforts to raise the minimum wage.
"Republican Cory Gardner fought against raising the minimum wage here in Colorado," the ad says.
Tomas Perez, a Colorado voter, responds in the ad, "And I don't think that's fair and just, because I'm here to work with dignity."
The new ad follows three recent SEIU ads, which focused on Gardner's failed record on immigration (Ad1: http://bit.ly/Zaf8Oy) (Ad2: http://bit.ly/1tsTc9y) (Ad3: http://bit.ly/ZPpl4k), and follows an ad by the National Education Association (NEA) that highlighted Gardner's harmful education record (http://bit.ly/1yId5BU).
"Colorado Latinos can't ignore what the future would hold with Mr. Gardner whose voting record shows callous disregard for working Latino families," said SEIU Executive Vice President Rocio Saenz. "The constituents you hear and see in this ad are just a small sample of a larger dissatisfaction that is quite clear among Latino voters in Colorado."
"The distinction between Sen. Mark Udall and Congressman Gardner is clear. While the senator understands that Latino and immigrant families are fighting for better wages, education, and immigration reform, Gardner has actively ignored or blocked these key issues," Saenz said, adding. "It's unforgivable and unforgettable."
WATCH AD HERE: http://seiu.me/trabajamos
Script:
(ENGLISH)
Juanita: I am a person who works... and I need to have two jobs...
Voiceover: But Republican Cory Gardner fought against raising the minimum wage here in Colorado.
Tomas: And I don't think that's fair and just, because I'm here to work with dignity.
Luisa: It's indignant because he doesn't think about the community, about the people. He only thinks like a Republican.
Voiceover: In November, we're voting against Cory Gardner.
SEIU COPE is responsible for the content of this message.
(SPANISH)
Juanita: Yo soy una persona que trabajo...Y tengo que tener dos trabajos.
Voiceover: Pero el Republicano Cory Gardner luch en contra del aumento al salario minimo aqu en Colorado
Tomas: Y yo creo que no es justo por que you vengo a trabajar dignamente.
Luisa: Es indignante porque el no piensa en la comunidad, en la gente. El solamente piensa como republicano.
Voiceover: n Noviembre votaremos contra Cory Gardner!
SEIU COPE es responsable por el contenido de este mensaje.
Paid for by SEIU COPE. www.seiu.org
Members of the Service Employees International Union (SEIU) working in the healthcare industry, public sector and in property services make voluntary contributions to SEIU's Committee on Political Education (COPE) to support candidates for elected office and to make their voices heard in the political debates over issues of importance to their families and their communities. SEIU members believe in the power of joining together on the job to win higher wages, benefits and create better communities, while fighting for a more just society and an economy that works for all of us, not just corporations and the wealthy.