Today, SEIU announced a new, multi-state television and field campaign aimed at targeting undecided voters in the final weeks of the presidential election with information on the difference between the Obama and McCain health care plans.

On Friday, the Associated Press reported that while voters prefer Barack Obama's health care plan to John McCain's, many voters - particularly independents and seniors - do not have a clear understanding of the differences between the two proposals. SEIU's new effort - which incorporates advertising, mail, phone calls, and door-to-door canvassing - aims at providing undecided voters with detailed information about the candidates' health care plans.

Beginning Monday, SEIU will begin airing a new television ad, titled "Worried Sick," in two battleground states. The ad underscores the deep concerns working families have about health care - and how John McCain's health care plan would make a bad problem worse by taxing health benefits and denying coverage for pre-existing conditions. In addition to the ad, SEIU is engaging voters directly in battleground states across the country: